Development Features of the Lego Company History

The company began to expand in to new frontiers of the doll industry. Four decades ago LEGO began to target females with the intro of furniture pieces and dollhouses; in 1974 this introduced its first man figures, known as Minifigures; in addition to 1979 that expanded into space with sets offering astronaut minifigures, rockets, lunar rovers and spaceships. The Scala series debuted that same year, a line of charms elements aimed toward young girls. This era also found the creation of a supervision structure, with Godtfred Kirk Christiansen’s son and daughter Kjeld Kirk Kristiansen joining the bureaucratic staff and working to modernize the company’s manufacturing methods.

The 1972s also saw the introduction of a process that allowed customers to pick out certain bricks they planned to purchase and build their own styles, rather than purchase pre-made equipment; this was popular with adults, as well as kids. In the same decade, Lego branched out into medieval territory while using Castle look, and in 1980 the company added its first educate sets to its selection.

In 1989 Lego presented the Pirate look, and with it numerous types of pirate boats, wilderness islands and treasure. The corporation also enhanced its assortment of facial movement, adding beards, eye sections and lip stick in addition to the regular two eye and smile. Some older Lego coin collectors resented these changes, preferring the more straightforward faces of earlier styles.

As Seglar expanded to a huge multinational corporation, completely to find ways in order to meet the requirements of it is big name potential buyers like Aim for, Wal-Mart and Toys ‘R’ Us, which demanded larger selections and faster transport times. To maintain with these requirements, the company begun to reduce total production moment for new products by making more consumption of computerized assemblage systems.

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